Owi Liunic is a Jakarta based multi-hyphenate creative. She loves exploring different things from art direction, illustration, graphic design, animation, 3D and mooooore. More info here



Brand rebrand class project led by Basora 🎾 The brief was to choose one festival to rebrand so I chose Bilbao BBK. For the main visual elements, typography should be the key elements for all the communication.

I tried to experiment with linocut to give wood effect and represent the ‘basque’ country feel to the whole identity 🔪🪵

Using earthy tones and a little bit touch of vibrant color to balance it out. Also made some merchandises ideas related to outdoor & music since people can also camp during the festival 🎶🏕️💥🍃

*images & video used/modified do not belong to me. these are for education/study purpose only*





2023

Master Beyond Branding: Festival Rebrand


branding, art direction, type design, graphic design



Mark
2024        EVERYONE’S INVITED! COLLECTIVE TOKYO EXHIBITION  ILLUSTRATIONIDENTITYPRINTSEXHIBITION
2024        DREAM PLAYGROUND: MINI JOURNAL  GRAPHIC DESIGNART DIRECTIONILLUSTRATIONMERCHANDISE
2024        ALDO LUNAR NEW YEAR  |  FASHION  3DILLUSTRATIONCONTENT
2023        JAKARTA FASHION WEEK  |  FASHION  ANIMATIONILLUSTRATION
2023        MASTER BEYOND BRANDING: DREAM PLAYGROUND  |   ART DIRECTIONANIMATION
2023        PULL&BEAR PRIDE MONTH: PROUD&BOLD |  CULTURE  GRAPHIC DESIGNART DIRECTION
2023        MASTER BEYOND BRANDING: CANVA REBRAND  |  WEBSITEIDENTITY
2023        0,1,2,3,4,5,6,7,8,9 FLIP BOOK  |  EDUCATION  3DANIMATION 
2023        MASTER BEYOND BRANDING: FESTIVAL REBRAND  |  IDENTITYTYPE DESIGN
2023        HEI SCHOOLS: HEI PLAYCABIN  |  EDUCATION  ANIMATION
2023        STOP! MAKING! SENSE!  |  PRINTS
2023        LIUNIC ON THINGS COLLABORATION  |  FASHION  ILLUSTRATIONMERCHANDISE 
2023        MASTER BEYOND BRANDING WORKSHOP  |  ART DIRECTION3DGRAPHIC DESIGN
2023        FOSTERING FUTURES FEAST  |  ENVIRONMENT  ILLUSTRATION
2022        ROCKET DELI |  F&B  IDENTITYART DIRECTION
2022        LAZY SUSAN: LAZY ARTIST SERIES #2  |  F&B  ILLUSTRATIONMERCHANDISE
2022        LIVIN BY MANDIRI: WE THE FEST  |  FINANCE  INSTALLATIONILLUSTRATION
2022        SNAPCHAT: INDONESIA’S INDEPENDENCE DAY  |  ILLUSTRATIONANIMATION
2022        AJAIB  |  FINANCE  ILLUSTRATIONINSTALLATION
2022        VICE  |  CULTURE  GRAPHIC DESIGNILLUSTRATIONART DIRECTION
2022        KOLIBRI REKORDS: INTERNET FWENDZ  |  MUSIC  ILLUSTRATIONGRAPHIC DESIGN
2021        NFT JOURNEY  |  ART  ILLUSTRATIONGANIMATION3D
2021        PHOTOGRAMS BOOTH  |  CULTURE 3DILLUSTRATION




2021        THE 1984: 2020-21 POSTER  |  PRINTS
2021        PRESS PAUSE STUDIO  |  ART  MERCHANDISEIDENTITYART DIRECTION
2021        GUINNESS SMOOTH SESSION  |  MUSIC ILLUSTRATIONMERCHANDISE

2021        BOBO TOKYO  |  FASHION  ILLUSTRATIONMERCHANDISE
2021        MISSY MAGAZINE  |  CULTURE  ILLUSTRATION
2020        SOUTH EAST ASIA YOUTH MUSIC CAMP  |  MUSIC  ART DIRECTIONIDENTITY
2020        FASH FUTUR FEST  |  FASHION  ILLUSTRATIONMERCHANDISE
2020        RISO CLUB  |  ILLUSTRATION
2020        VIRTUAL VASE  |  3DAUGMENTED REALITY
2020        INNERPEACE  |  PRINTS
2020        TANAMERA  |  F&B  ENVIRONMENTAL
2020        BE HOME NOW  |  AUGMENTED REALITY3D
2019        FAMGO FEST  |  CULTURE  IDENTITYART DIRECTIONILLUSTRATION
2019        PEREMPUAN TANAH JAHANAM  |  FILM  ANIMATION
2019        ON OFF FESTIVAL  |  CULTURE  ANIMATIONAUGMENTED REALITY
2019        SAMPOERNA: A FILTER TVC  |  ART DIRECTION
2019        IRAMAMAMA: LAGU ZINE  |  MUSIC  MERCHANDISEPRINTS
2019        THE 1984: ANNUAL MERCH  |  MERCHANDISEGRAPHIC DESIGN
2018        SHIFTING SELF & SELF SHIFTERS  |  PRINTSILLUSTRATION
2018        REXONA FOR GIRLS  |  WELLNESS  ANIMATIONART DIRECTION
2018        HERBANA BALANCE MADIA  |  WELLNESS  ART DIRECTION
2018        SAMPOERNA: A MILD DIGITAL BANNER  |  ANIMATION3D
2018        VICE X JD.ID  |  ART  ANIMATIONILLUSTRATION
2018        BATAGORILLA  |  F&B  ART DIRECTIONPACKAGING
2017        UNIVERSEA  |  ANIMALS  ILLUSTRATIONANIMATION
2017        MUBI  |  FILM  ANIMATIONILLUSTRATION